JULES BIHARI (By Dik de Heer)

Born 8 September 1913, Philadelphia, Pennsylvania
Died 17 November 1984, Los Angeles, California

Jules Bihari was the eldest of the four Bihari Brothers (Jules, Saul, Joe and Lester), who are best known for founding Modern Records, one of the top independent blues and R&B labels of the '40s and '50s. Bihari grew up in Tulsa, Oklahoma, in a large Jewish family of Hungarian descent. He later moved to Los Angeles - as did his brothers - in 1941, and got a job servicing and operating jukeboxes in black neighbourhoods. Bihari noticed a distinct lack of proper funding and distribution for the blues records his customers wanted to hear, but which were often hard to locate and stock. Enlisting his brothers Joe and Saul as partners, Bihari set up the independent Modern label in 1945; he himself served as vice president, A&R, and frequent session producer. Helped by their keen ear for talent, the Bihari Brothers soon built Modern into a blues (and, later, R&B) powerhouse; their recording stable included the likes of Hadda Brooks (their first signing), a young B.B. King, Elmore James, John Lee Hooker, Etta James, Lightnin' Hopkins, Lowell Fulson, and more. Despite bringing such a wealth of talent to the world, the Bihari story had its shady side : many label owners of their era claimed a share of songwriting royalties by giving themselves writing credit on material they had no role in shaping, and the Biharis were no different (Jules' pseudonym Jules Taub appears on many Modern and RPM tracks). Lester Bihari was enrolled as a talent scout in the Memphis area, bringing Ike Turner to the label and introducing his brothers to producer Sam Phillips ; a relationship which led, indirectly, to the signing of the company's greatest money-spinner, B.B. King. Modern spun off a number of subsidiary labels over the '50s, including the RPM, Flair, Kent, Riviera, and the budget imprint Crown, which increasingly consumed the brothers' time from about 1957 on, and unfortunately put out quite a bit of shoddy product. Modern went under in the mid-'60s, but the brothers regrouped under the Kent imprint, which survived into the '70s; during this era, Jules Bihari also started his own Big Town label, and served as executive producer on several of comedian Rudy Ray Moore's films. After Saul Bihari's death in 1975, the brothers effectively stopped recording new material. Jules Bihari passed away in 1984, and around the same time, the family's holdings were acquired by the British label Ace, who embarked upon an extensive reissue programme. Some examples of compilations:

- Long Gone Daddies : Original 50s Rockabilly & Rock 'n' Roll from the Modern Label (Ace 768, released in 2000). Highly recommended. - The Modern Records Story (Ace 784). Most of the Modern/RPM hits. - There are six volumes of "Modern Vocal Groups" : Ace 698, 723, 741,764, 783, 817. More info on the Ace website (http://www.acerecords.co.uk).

More on the history of the Modern label: http://www.bsnpubs.com/modern/modernstory.html

 
These pages were originally published as "This Is My Story" in the
Yahoo Group "Shakin' All Over". For comments or information
please contact Dik de Heer at
dik.de.heer@ziggo.nl

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